FREQUENTLY ASKED QUESTIONS
Q: What kind of camera equipment do you use?
A: We use Sony cameras and lenses. For standard and premium shoots, we are primarily shooting with the Sony A7III. For mobile video we use the iPhone 13 Pro Max with a cinema style gimbal, and for cinematic videos we use the Sony A7SIII 4k.
Q: Do you do “HDR” photography?
A: No. Our shooting style utilizes a multi-flash method to light a room which offers more accurate colors and clarity. Learn more.
Q: How should a home be prepared for photography?
A: You can download a full checklist of things that should be completed before every shoot HERE.
Q: How long does it take for the photos and videos to be ready?
A: Photos are typically delivered by 2pm the next BUSINESS day, but depending on workload they may be delivered within 12 hours. Video can take up to 2 BUSINESS days.
Q: How are the photos and videos delivered?
A: We use a service called Aryeo. All photos are stored for life and each listing includes a FREE property website!
Q: Do you provide photography for interior designers, architects, etc.?
A: Yes. This is a completely different style of photography and different licensing and imaging process is involved. Please contact us for more information.
Q: How much does it cost? Do you provide discounts?
A: Rates vary depending on services needed. All pricing and availability can be found in the order form. Brokerages who commit to 100% listings are eligible for an exclusive partner rate.
Q: Who owns the photos and videos?
A: Copyright for all photos and videos are owned by Minnesota Home Tours, but a usage license is provided upon payment with all properties to be used according to local MLS rules for the life of the current listing. What this means is that the photos cannot be used by a third party unless a separate usage license is purchased. They may NOT be used by another agent if listing agreement has expired and has been acquired by another brokerage – a usage license must be purchased, which is less than the cost of a photo shoot. If you would like to understand licensing a little more, you can watch THIS VIDEO that I made on the subject.
Q: Does having professional photography and video work?
A: The short answer is “yes”, however, I have two responses to this question. First, almost 100% of home searches are done online. When you look through the MLS services, professional photography will make the listing stand out and the viewer will be less likely to skip through and in turn is more likely to schedule a showing. Some agents have reported that since using professional photography, their listings tend to sell at least 1.5 months faster than the average listing on the market. Second, professional photography is brand building. If you are satisfied with the quality of images you can take on your own you should continue to do so. However, it is very likely that when it boils down to it, the potential seller is going to choose professional photography if given the option.
Q: Yeah… but will my listing sell faster?
A: Professional real estate photography and video are marketing tools. It will enhance the online presence of your listing, and will be a great way to differentiate yourself from your competition and get further reach on social media. There are too many factors involved that contribute to the sale of a listing.